The ECB and ICC today broadcast a call to act for all local clubs and cricket associations in England and Wales to apply to turn out to be a Cricket World Cup Club and ‘be part of something bigger’. The enterprise has been planned to help mass clubs further connect with their local societies through family fun-based action and help bring the pleasure of the ICC Cricket World Cup 2019 into their clubhouse.
As the ICC Cricket World Cup takings to England and Wales for the first time in 20 years, the ICC and ECB have purpose to involve one million kids during the tournament, with clubs given the chance to apply to become a Cricket World Cup Club, put on a family day and rejoice and involve a new spectator through the thrillers of the ICC Cricket World Cup 2019. As part of the inspiration, clubs are being inquired to run a vacation of child/family-based movement, serving to better attach with the local public and involve a younger age group. This could be whatever, from kids’ coaching sittings, parent/child games, or even a ‘Bring a Friend’ day. The aim of these household days is to get more kids elaborate in the game and to help clubs cabinet themselves to a broader spectator.
Clubs who apply will have access to official advertising substantial to assist with the advancement of their event – which they will be able to use in colleges, on social media and in the resident area.
“Through this initiative, we are encouraging local clubs to become a Cricket World Cup Club and open their doors to their local community, and by putting on the Family days, it will be a great chance to engage with current and new players and fans so they all feel part of one of the biggest global sporting events being staged on their doorstep.’’
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